Ниндзя продаж. Тайное искусство больших побед

Концепцию продавца-ниндзя, скромного и сосредоточенного на решении задач покупателя, Ларри Кендалл придумал, когда заметил, что агрессия и напор больше вредят, чем помогают продажам. Он обучил мягко и легко заключать сделки своих коллег, а после - тысячи других продавцов. Эта книга - полноценный гид по методике Кендалла: автор объясняет принципы мягких продаж, погружается в детали, разбирает нюансы и ошибки, дает инструкции и чек-листы. Книга поможет разобраться, как продавать сложные дорогие продукты, заключать выгодные контракты, понимать ожидания и потребности клиентов, формулировать предложение для каждого и попадать точно в цель.

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Sales Ninja: The Secret Art of Big Wins

Unlock the secrets to sales success with "Sales Ninja: The Secret Art of Big Wins," a transformative guide based on Larry Kendall's revolutionary "Sales Ninja" concept. Kendall discovered that aggressive sales tactics often backfire, hindering rather than helping the sales process. He developed a gentler, more effective approach, training colleagues and thousands of other salespeople to close deals with ease and grace.

This book provides a comprehensive roadmap to Kendall's methodology, explaining the principles of soft selling, delving into the details, analyzing nuances and common mistakes, and providing practical instructions and checklists. Learn how to sell complex, high-value products, secure lucrative contracts, understand customer expectations and needs, tailor your proposals to individual clients, and consistently hit the mark.

Key Benefits:

• Master the Art of Soft Selling: Discover how to build rapport and trust with clients, leading to more successful and long-lasting relationships.
• Understand Customer Needs: Learn to identify and address the underlying needs and desires of your clients, creating solutions that truly resonate.
• Close More Deals: Develop a proven system for closing deals effectively, without resorting to aggressive or pushy tactics.
• Sell High-Value Products: Gain the confidence and skills to sell complex and expensive products with ease.
• Improve Your Sales Performance: Transform your sales approach and achieve significant improvements in your overall sales performance.

Who Should Read This Book:

"Sales Ninja" is perfect for:

• Sales professionals of all levels, from beginners to experienced veterans.
• Entrepreneurs and business owners looking to improve their sales strategies.
• Anyone who wants to learn how to build stronger relationships with clients and close more deals.

Why Choose This Book? "Sales Ninja" offers a refreshing and effective alternative to traditional sales methods. It provides a practical, step-by-step guide to building trust, understanding customer needs, and closing deals with integrity. If you're looking for a proven system to improve your sales performance and achieve lasting success, "Sales Ninja: The Secret Art of Big Wins" is the book for you.