By ΠΡΡΠ³ ΠΠΎΠ±
ΠΠΎΠ± ΠΡΡΠ³, 2014, Π‘Π΅ΡΠΈΡ: ΠΠΎΠΏΡΠ»ΡΡΠ½Π°Ρ ΠΏΡΠΈΡ ΠΎΠ»ΠΎΠ³ΠΈΡ
ΠΠ²ΡΠΎΡ ΠΈΡΡΠ»Π΅Π΄ΡΠ΅Ρ ΡΡΡΡ Π°Π²ΡΠΎΡΠΈΡΠ΅ΡΠ½ΠΎΡΡΠΈ ΠΈ ΡΠ°ΡΠΊΡΡΠ²Π°Π΅Ρ ΠΌΠ΅ΡΠΎΠ΄Ρ ΡΠ±Π΅ΠΆΠ΄Π΅Π½ΠΈΡ. ΠΡΠ½ΠΎΠ²ΡΠ²Π°ΡΡΡ Π½Π° Π»ΠΈΡΠ½ΠΎΠΌ ΠΎΠΏΡΡΠ΅ ΠΈ ΠΈΡΡΠΎΡΠΈΡΡ Π²Π»ΠΈΡΡΠ΅Π»ΡΠ½ΡΡ Π»ΠΈΡΠ½ΠΎΡΡΠ΅ΠΉ, ΠΠΎΠ± ΠΡΡΠ³ ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΏΡΡΡ ΠΏΡΠΈΠ½ΡΠΈΠΏΠΎΠ² ΠΊΠΎΠ½ΡΡΡΡΠΊΡΠΈΠ²Π½ΠΎΠ³ΠΎ Π²Π»ΠΈΡΠ½ΠΈΡ. ΠΡΠΈ ΠΏΡΠΈΠ½ΡΠΈΠΏΡ Π²ΠΊΠ»ΡΡΠ°ΡΡ ΡΠΏΡΠ°Π²Π»Π΅Π½ΠΈΠ΅ ΡΠΌΠΎΡΠΈΡΠΌΠΈ, ΠΏΠΎΠ½ΠΈΠΌΠ°Π½ΠΈΠ΅ ΡΠ°Π·Π»ΠΈΡΠΈΠΉ Π² ΡΠ΅Π½Π½ΠΎΡΡΡΡ ΠΈ ΠΌΠΈΡΠΎΠ²ΠΎΠ·Π·ΡΠ΅Π½ΠΈΠΈ ΡΠΎΠ±Π΅ΡΠ΅Π΄Π½ΠΈΠΊΠ°, Π° ΡΠ°ΠΊΠΆΠ΅ ΡΠ°ΠΊΡΠΈΡΠ½ΠΎΠ΅ ΠΈ ΡΡΡΠΊΠΎΠ΅ Π²Π΅Π΄Π΅Π½ΠΈΠ΅ Π΄ΠΈΠ°Π»ΠΎΠ³Π°.
Bob Burg, 2014, Series: Popular Psychology
The author delves into what it means to be a truly authoritative figure and reveals the secrets of persuasion. Drawing on personal experience and the biographies of influential individuals, Bob Burg has formulated five simple principles of constructive influence. These principles include controlling your emotions, considering conflicting value systems and worldviews, taking the other person into account, creating the right communication framework, and behaving tactfully and sensitively.