Как навести порядок в вашем отделе продаж

Эта книга – максимально полное практическое руководство по организации эффективной работы отдела продаж, основанное на системном подходе. Из книги вы узнаете: • Где искать новых клиентов; • Как максимально оптимизировать рабочее время и работу продавца; • Как находить самых лучших продавцов и мотивировать их на результативную работу; • Как правильно составлять планы продаж; • Как контролировать и повышать показатели работы отдела; • Что такое динамическое досье клиента, и как его вести; • Почему важно мыслить на языке цифр; • Как выстраивать отношения с клиентами, в том числе "токсичными"; • Как выигрывать в борьбе за клиента с конкурентами; • Как проводить аудит отдела продаж; • Как трансформировать и развивать компанию через отдел продаж; Для более глубокого понимания материала читателю предлагаются упражнения, а также даются техники самопознания, открывающие новые возможности в работе и деловом общении.

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How to Organize Your Sales Department

Unlock the secrets to a high-performing sales team with "How to Organize Your Sales Department," a comprehensive and practical guide to building and managing an efficient sales organization. This book provides a systematic approach to sales management, covering everything from lead generation to customer relationship management.

Book Overview and Main Themes

This book delves into the core principles of effective sales management, offering actionable strategies for:

• Lead Generation: Discover proven methods for identifying and attracting new customers.
• Sales Optimization: Streamline workflows and maximize the productivity of your sales team.
• Talent Acquisition and Motivation: Learn how to recruit top sales talent and create a motivating environment that drives results.
• Sales Planning and Forecasting: Develop accurate sales plans and track key performance indicators (KPIs).
• Customer Relationship Management: Build strong relationships with clients, even the challenging ones, and gain a competitive edge.
• Sales Auditing and Transformation: Conduct thorough sales audits and implement strategies to transform your sales department into a growth engine.

Target Audience and Reading Level

This book is ideal for:

• Sales managers and directors
• Business owners and entrepreneurs
• Sales professionals looking to improve their skills
• Anyone responsible for driving sales growth

The book is written in a clear and accessible style, making it suitable for readers with varying levels of sales experience.

Key Features and Benefits

• Practical Guidance: Provides step-by-step instructions and real-world examples.
• Systematic Approach: Offers a structured framework for building and managing a sales department.
• Actionable Strategies: Includes proven techniques for improving sales performance.
• Self-Assessment Exercises: Helps readers identify areas for improvement and develop personalized action plans.

Why Readers Should Choose This Book

If you're looking to build a high-performing sales team and drive revenue growth, "How to Organize Your Sales Department" is the ultimate resource. This book provides the tools and strategies you need to:

• Increase sales and profitability
• Improve customer satisfaction
• Gain a competitive advantage
• Transform your sales department into a growth engine

Invest in your sales team's success and order your copy today!