Ни хао! Как вести дела с китайскими партнерами

В 2014 году Россия начала разворачиваться на Восток. Растущий Китай с его огромными финансовыми и промышленными ресурсами, по ожиданиям, должен был нивелировать действия антироссийских санкций Запада. Российское руководство назвало китайское направление приоритетным, китайское сказало, что помех для совместного развития быть не может. Но, несмотря на взаимное желание, Россия так и не получила масштабных китайских инвестиций в несырьевую экономику, не создала с китайцами сотен СП, не вписалась в проект Нового шелкового пути и не смогла прорваться с продовольственным экспортом на потребительский рынок КНР. Почему это происходит?

Константин Батанов довольно подробно это объясняет и не боится сказать, что все иностранцы для китайцев чужие. Его книга — это по сути пособие «Как обхитрить китайского хитреца». Или как минимум не дать обхитрить себя при работе с китайцами.

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Ni hao! How to do business with Chinese partners

Navigate the complexities of Sino-Russian business relations with "Ni hao! How to do business with Chinese partners." This insightful guide, written by Konstantin Batanov, delves into the challenges and opportunities of collaborating with Chinese businesses, offering practical advice and strategies for success.

Book Overview and Main Themes

This book provides a comprehensive overview of the cultural nuances, negotiation tactics, and business practices that are essential for successful partnerships with Chinese companies. It explores why Russia's initial expectations of large-scale Chinese investment and collaboration have not fully materialized, despite mutual interest. The book highlights the importance of understanding the Chinese perspective and avoiding common pitfalls in cross-cultural business dealings. Key themes include:

• Cultural differences and their impact on business negotiations
• Strategies for building trust and rapport with Chinese partners
• Understanding Chinese business etiquette and communication styles
• Navigating legal and regulatory frameworks in China
• Protecting your interests and avoiding common scams

Target Audience and Reading Level

This book is ideal for:

• Business professionals involved in Sino-Russian trade and investment
• Entrepreneurs seeking to expand their business into the Chinese market
• Executives responsible for managing cross-cultural teams
• Anyone interested in understanding the dynamics of Sino-Russian relations

The book is written in a clear and accessible style, making it suitable for readers with varying levels of experience in international business.

Key Features and Benefits

• Practical advice: Learn actionable strategies for negotiating, communicating, and building relationships with Chinese partners.
• Real-world examples: Benefit from case studies and anecdotes that illustrate common challenges and successful approaches.
• Cultural insights: Gain a deeper understanding of Chinese culture and its impact on business practices.
• Risk mitigation: Learn how to protect your interests and avoid common scams in the Chinese market.

Why Readers Should Choose This Book

In today's globalized economy, understanding how to effectively collaborate with Chinese partners is crucial for success. "Ni hao! How to do business with Chinese partners" provides the essential knowledge and tools you need to navigate the complexities of Sino-Russian business relations and achieve your goals. Don't enter the Chinese market unprepared – equip yourself with the insights and strategies in this invaluable guide.