Nike. ICONS

Nike. ICONS

Virgil Abloh | 2021

Overview

This book documents the collaboration between sportswear giant Nike and fashion designer Virgil Abloh, focusing on their project "The Ten." This initiative reimagined ten of Nike's most iconic shoe models, including the Air Jordan 1 and Air Force 1, injecting new life into sneaker culture. Abloh's designs offer insights into engineering and cultural significance, utilizing techniques like lettering, collage, and sculpting to create new meanings from the original designs. Inspired by Dadaism and architectural theory, Abloh deconstructed each shoe into an artistic assemblage, resulting in pieces that are simultaneously industrial design, readymade sculpture, and wearable art.

Who it's for

• Fans of Nike and Virgil Abloh's design work.
• Individuals interested in sneaker culture and its evolution.
• Those who appreciate art, design, and fashion history.
• Collectors of design books and fashion archives.

Key features

• Language: English
• Hardcover binding
• 352 pages
• Published by Taschen
• ISBN: 9783836585095
• Dimensions: 297x255x38 mm