By Π’ΡΡΡΠΎΠ² ΠΡΠΈΠ³ΠΎΡΠΈΠΉ ΠΡΠ²ΠΎΠ²ΠΈΡ, Π¨ΡΡΡΠ΅ΡΠΌΠ°Π½ ΠΠ°Π²ΠΈΠ΄
Π ΠΎΡΡΠΈΠΉΡΠΊΠΈΠΉ ΡΡΠ½ΠΎΠΊ Π΄ΠΈΠ½Π°ΠΌΠΈΡΠ΅Π½ ΠΈ ΡΡΠ΅Π±ΡΠ΅Ρ ΠΎΡ Π±ΠΈΠ·Π½Π΅ΡΠ° ΠΏΠΎΡΡΠΎΡΠ½Π½ΠΎΠΉ Π°Π΄Π°ΠΏΡΠ°ΡΠΈΠΈ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΠΎΠ½Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ. ΠΡΠ° ΠΊΠ½ΠΈΠ³Π° ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΡΠ½ΠΈΠΊΠ°Π»ΡΠ½ΡΠΉ Π²Π·Π³Π»ΡΠ΄ Π½Π° Π΄Π΅Π»ΠΎΠ²ΡΡ ΠΊΡΠ»ΡΡΡΡΡ Π ΠΎΡΡΠΈΠΈ, ΠΏΠΎΠΌΠΎΠ³Π°Ρ ΡΡΠΊΠΎΠ²ΠΎΠ΄ΠΈΡΠ΅Π»ΡΠΌ Π²ΡΡΠ²ΠΈΡΡ Β«ΡΠ»Π΅ΠΏΡΠ΅ ΠΏΡΡΠ½Π°Β» ΠΈ ΡΠΊΠΎΡΡΠ΅ΠΊΡΠΈΡΠΎΠ²Π°ΡΡ ΠΊΡΡΡ. ΠΡΡΠ»Π΅Π΄ΡΠ΅ΡΡΡ Π²Π»ΠΈΡΠ½ΠΈΠ΅ Π½Π°ΡΠΈΠΎΠ½Π°Π»ΡΠ½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ Π½Π° Π±ΠΈΠ·Π½Π΅Ρ ΠΈ Π΅Π³ΠΎ Β«ΠΎΡΠΎΠ±ΡΠΉ ΠΏΡΡΡΒ» ΡΠ°Π·Π²ΠΈΡΠΈΡ.
The Russian market is dynamic, requiring businesses to constantly adapt their organizational culture. This book offers a unique perspective on Russia's business culture, helping leaders identify "blind spots" and adjust their course. It explores the influence of national culture on business and its "special path" of development.